According to the United Nations, India’s population will surpass China within 10 years and become the number one population in the world. The world’s current population is about 7.7 billion, China has up to 1.4 billion, and India is the second largest and 1.3 billion. In addition, according to the Ministry of Economy, Trade and Industry’s report on India, in the distribution of household income, the middle income grew from 4% in 2000 to 53.5% in 2018, attracting global attention.
India and Japan have different business practices and cultures, and I think there are many small and medium-sized companies that are interested in the Indian market but are hesitant to enter the market. We are working with Arevn Marketing Solution, https://www.arevn.in/ an Indian marketing company. They support start-ups entering the Indian market. They also specialized in digital marketing and e-commerce, and are growing its business.
(Photo: Corporate website – Arevn Marketing Solution)